Are you looking for the most effective way to get recommended on Facebook in 2025? With the algorithm constantly changing, optimizing content and interacting correctly are the keys to increasing your chances of being recommended. In this article, we will guide you through simple yet extremely effective methods to get your content prioritized by Facebook and reach your target audience to the fullest.
How important is it to be recommended on Facebook?
Facebook is currently one of the largest social media platforms in the world, with over 2.9 billion monthly active users. It’s not just a place to connect with friends and family and share information; Facebook is also a powerful tool that helps individuals, businesses, and organizations reach their target customers, promote their brands, and enhance their influence.
Increase Reach
When an account, post, or page is recommended by Facebook, it will appear in front of more people, including those who didn’t know you or your business before. This helps expand your reach without having to invest too much in paid advertising.
Enhance Credibility and Trust
Recommended content or pages often feel more trustworthy to users, as they tend to believe that Facebook has “curated” this content. This is especially important for new brands or individuals building their personal image, as it helps strengthen credibility and build trust with the target audience.
Boost Engagement Naturally
Being recommended directly contributes to an increase in likes, comments, shares, or follows. Natural engagement not only helps increase brand recognition but also improves the post’s ranking in Facebook’s algorithm. The platform often prioritizes showing content with high engagement levels, creating a positive feedback loop for you to be recommended even more.
Support Business Growth
For businesses, being recommended on Facebook can translate into actual revenue. When your post or page reaches the right audience, the likelihood of them becoming potential customers is higher. For example, an online shop that is recommended by Facebook to user groups interested in similar products can quickly increase sales without spending a lot on advertising.
Save on Advertising Costs
Being recommended on Facebook helps you save a portion of your advertising budget. Instead of paying to reach users, you leverage the support from the platform’s algorithm and recommendation system to achieve similar results. This is particularly meaningful for individuals and small businesses with limited financial resources.
Factors Affecting How to Get Recommended on Facebook
Factors that affect getting recommended on Facebook
“Getting recommended” not only helps increase views and engagement but is also the key to building a brand and reaching the right audience. To achieve this, users need to clearly understand the important factors that influence Facebook’s recommendation algorithm.
Content Quality
Quality content needs to be creative, unique, and useful to the viewer. Facebook values posts with informational value, entertaining videos, or those that provide knowledge, as well as high-resolution images/videos. Focus on investing in ideas, scripts, and presentation to make your content stand out and be attractive from the first glance.
User Engagement
Posts that receive many likes, comments, shares, or have a long watch time are often prioritized for recommendation. To increase engagement, you can use open-ended questions, encourage comments, or create content that sparks curiosity and debate. Don’t forget to respond positively to viewers’ comments to further promote natural engagement.
Posting Time
Facebook prioritizes showing new posts, especially when they are posted at times when your target audience is most active. Research the “golden hours” of the customer group you want to target, such as early morning, lunchtime, or evening, to increase the chances of getting engagement and being recommended.
Content Format
Short video formats like Reels, Stories, or videos with a duration of 1-3 minutes are being strongly recommended. In addition, livestreams and posts that combine high-quality images with concise text also attract great attention. To optimize, you need to be flexible in choosing the format that best suits the message you want to convey.
Optimization of Keywords and Hashtags
Hashtags related to your topic, product, or trending topics will help expand the reach of your post. However, they should be used selectively. Avoid overusing too many irrelevant hashtags, as this can lower the post’s credibility score in the eyes of the algorithm.
Compliance with Facebook’s Community Policies
If your content violates policies, such as inciting violence, spreading false information, or using hate speech, the post will not only have reduced visibility but also risks being removed. To “get recommended,” you need to ensure that all content complies with Facebook’s community guidelines.
Extremely Effective and Simple Ways to Get Recommended on Facebook
Being recommended by Facebook not only helps your posts increase their natural reach but also helps build your brand and create trust with your followers. To effectively “get recommended,” you need to apply specific strategies. Here are simple but extremely effective ways you can implement right away.
Post During Golden Hours
Post during the golden hours of the day
Golden hours are the times when Facebook users are most active, thereby increasing the likelihood that your posts will be seen and interacted with. Typically, the time slots from 7-9 AM, 11:30 AM-1:30 PM, and 7-9 PM are when users browse Facebook frequently. Analyze your follower data to find the most suitable time slot.
Utilize Facebook Reels and Stories
Make the most of the Facebook Reels and Stories features
Reels and Stories are currently two features that Facebook is prioritizing. With Reels, you can create short, engaging, and lively videos to attract viewers. Meanwhile, Stories help you share daily moments quickly, creating a sense of closeness. Don’t forget to use trending music, unique effects, and engaging content to increase your chances of being recommended.
Enhance Interaction with Users
Regularly interact with users
Facebook values accounts and posts with good engagement levels. Therefore, you should regularly reply to comments, respond to messages, and participate in conversations on your posts. Creating call-to-action content such as asking questions, conducting polls, or organizing mini-games is also a great way to encourage user participation. When engagement is high, Facebook will prioritize recommending your content to more people.
Maintain a Consistent Posting Frequency
Maintain a consistent posting frequency
Posting sporadically or irregularly will make it difficult for the Facebook algorithm to recognize your account as reliable. Maintain a consistent posting frequency, ideally 3-5 posts per week. A regular posting schedule not only helps retain followers but also increases the chances of being recommended by Facebook. You can schedule posts in advance to ensure you don’t miss any opportunities.
Use Keywords and Hashtags Smartly
Use keywords and hashtags smartly
Keywords and hashtags play a crucial role in helping your content get discovered and recommended to the right audience. Choose keywords that are appropriate for your content and use hashtags related to the topic you are sharing. Don’t forget to combine popular hashtags to increase the chances of your post appearing in search results. However, avoid overusing hashtags; you should only use 5-10 quality hashtags to achieve the best results.
Things to Avoid to Not Be Removed from Facebook’s Recommendation List
Things to avoid so you don’t get removed from Facebook’s recommendation list
Facebook is currently one of the largest social media platforms in the world, connecting billions of users and providing a great opportunity to promote brands, products, or even build a personal brand. However, to ensure your content is recommended to the right audience and achieves the best results, you need to avoid certain actions that could get your content removed from Facebook’s recommendation list.
Posting Content That Violates Community Policies
Facebook has very strict community standards to ensure a safe and healthy online environment. Content related to violence, hatred, racial discrimination, pornography, or fraud is strictly prohibited. If you violate these policies, not only will your post be removed, but your account could be restricted or even permanently banned.
Using Sensitive or Spammy Language
Abusing sensitive or inflammatory language, or overusing keywords in an attempt to “game” the algorithm can do more harm than good. These behaviors are easily identified as spam and will cause your post’s reach to be reduced, or even prevent it from appearing in the recommendation list.
Sharing False Information
Spreading fake news or unverified information is one of the main reasons a post may be restricted or removed from the recommendation list. Facebook uses fact-checking tools to verify the accuracy of content. If you are found to be sharing false information, you may be penalized by having your content’s ranking reduced or your account locked.
Creating Low-Quality Content
Content that does not provide value to the viewer, such as posts that are too short, blurry images, low-quality videos, or a lack of a clear message, will not be prioritized for recommendation by Facebook. Invest in the quality of your content, ensuring your posts are useful and appealing to your target audience.
Posting Too Frequently or Too Infrequently
Posting too much in a short period of time can cause your account to be seen as spam. Conversely, if you don’t post regularly, your engagement and chances of being recommended will also decrease. Create a reasonable posting schedule to maintain your presence.
Conclusion
Getting recommended effectively on Facebook in 2025 requires a combination of quality content, optimization strategies, and genuine community engagement. Remember that persistence and creativity are the keys to standing out on Facebook and sustainably conquering recommendations. Good luck!