Increase Lazada followers is one of the important strategies that helps sellers on this e-commerce platform increase their credibility, reach more potential customers, and boost sales. A high number of followers indicates customer interest and trust in the store, thereby creating a competitive advantage and promoting sustainable development. This article from Genfamer will provide you with useful information and detailed instructions on how to increase Lazada followers effectively and safely.
What benefits does increasing Lazada followers bring to you?
The act of increasing Lazada followers brings many practical benefits to sellers, not just the number displayed on the store. When you have a large number of followers, you will receive the following outstanding benefits:
- Increase brand recognition: A large number of followers is proof of the store’s credibility and the quality of its products and services. This helps increase brand recognition, creates a good impression on customers, and makes it easier to attract new customers.
- Build a loyal customer community: People who follow the store are often potential customers with a high probability of making a purchase. By maintaining good interaction with them, you will build a loyal customer community, ready to support and recommend your products to others.
- Increase product visibility: Lazada prioritizes displaying products from stores with many followers to users, especially those on their follow list. Therefore, increasing followers means increasing customer reach and boosting sales.
- Increase store credibility: A store with many followers creates a greater sense of trust for customers, making them feel more secure when shopping. This is especially important in the e-commerce environment, where customers cannot physically inspect the product.
- Increase purchases: When customers see that your store has many followers, they will feel more secure. From there, when they need to make a purchase, it is highly likely they will choose to buy from your shop.
How to increase followers on the Lazada platform
There are many ways to increase followers on Lazada, from simple methods to strategies that require an investment of time and resources. Below are some of the most effective ways you can apply:
Livestream
Livestreaming sales on Lazada is a great way to increase followers and interact directly with customers. During livestreams, you can introduce products, answer questions, organize mini-games, and call on viewers to follow your store.
- Plan the content: Determine the topic, products to introduce, and the duration of the livestream. Prepare a script, promotions, and mini-games to attract viewers.
- Promote the livestream: Announce the livestream on social media channels and right on your Lazada store. Make sure the livestream time is suitable for your target audience.
- Interact with viewers: Reply to comments, answer questions, and create a fun and friendly atmosphere. Encourage viewers to follow the store to receive notifications about future livestreams.
- Give gifts, discount codes: Organize mini-games, give gifts or discount codes to livestream viewers, especially those who follow the store.
Create discount voucher codes
Creating discount voucher codes is an effective method to increase Lazada followers. You can create discount codes exclusively for those who follow the store or set up special promotions that require users to follow the store to receive the offer.
- Set up discount codes: Use Lazada’s discount code creation tool to generate attractive discount codes. You can customize the discount value, number of codes, application period, and conditions of use.
- Announce the promotion: Post information about the promotion on the store, banners, and notify users. Ensure that the information is clear and easy to understand.
- Limit the quantity: Create a sense of scarcity by limiting the number of discount codes or the application period to encourage users to follow and use the codes quickly.
- Set conditions: You can require customers to follow the store to be able to use the shop’s discount code.
Feed Posts – A simple way to increase Lazada followers
Feed is a feature of Lazada that allows you to post useful, engaging content related to your products and industry. This is a natural and sustainable way to increase Lazada followers, helping you build your brand and attract potential customers.
- Share knowledge: Post articles sharing knowledge, tips, product usage guides, and product reviews in an objective and helpful way.
- Create entertaining content: Post humorous, interesting videos and images related to your products or industry.
- Interact with users: Reply to comments, answer questions, and create discussions to attract user attention and interaction.
- Use hashtags: Use hashtags related to your products and industry to increase user reach.
- Post regularly and consistently: Posting regularly will help customers remember your shop. And from there, increase the likelihood of customers following your store.
Give gifts to those who have followed the shop
Giving gifts to those who have followed the shop is a way to show appreciation and retain customers. At the same time, this is also an indirect way to increase Lazada followers, because when customers are satisfied with your products and services, they will recommend your store to others.
- Give appreciation gifts: Send small, meaningful gifts to long-time store followers or frequent customers.
- Create special offers: Reserve special promotions and discounts for those who have followed the store.
- Organize events: Organize events and contests exclusively for store followers, with attractive prizes.
- Send notifications: Send notifications to followers about promotions, new products, and upcoming events.
Join the Lazcoin portal or sponsor products for LazGame
Joining the Lazcoin portal or sponsoring products for LazGame are effective ways to increase Lazada followers, helping you reach a large number of potential users.
- Join the Lazcoin portal: Lazcoin is a points program by Lazada that allows users to redeem points for rewards such as discount codes and free products. By joining the Lazcoin portal, you can give Lazcoins to users when they follow your store.
- Sponsor products for LazGame: LazGame is a gaming platform integrated into the Lazada app. You can sponsor your products as prizes for games on LazGame to attract players and promote your brand.
- Promote: Promote your participation in the Lazcoin portal and product sponsorship for LazGame on your store and social media channels.
Share your Lazada store on social media groups naturally
Sharing your Lazada store on social media groups is a free and effective way to increase Lazada followers. However, you need to do it naturally and subtly to avoid being seen as spam.
- Join relevant groups: Join community groups on social media that are relevant to your products and industry.
- Share useful content: Share useful and engaging content related to your products and industry in the groups.
- Introduce your store subtly: When the opportunity is right, introduce your Lazada store subtly, without being overly promotional.
- Interact with group members: Participate in discussions, reply to comments, and answer questions from group members to build credibility and attract attention.
Should you buy fake followers on Lazada?
Buying fake followers on Lazada is something you should not do. Although it can help increase the number of followers in a short period, these fake followers do not bring any real value to your store.
- Fake followers do not interact: Fake followers are inactive accounts or are not interested in your products. They will not make purchases, interact with your posts, and will not help your business in any way.
- Impact on credibility: Lazada can detect and penalize stores that use fake followers. This will negatively affect the store’s credibility and may lead to account suspension.
- Waste of money: Buying fake followers is an ineffective investment, as it does not bring any benefits to your business.
- Not sustainable: Increasing followers with fake accounts is only a temporary solution and not sustainable. When the number of fake followers decreases, your store will return to its original state, or even worse, because of the loss of credibility.
Instead of buying fake followers, you should focus on increasing Lazada followers naturally and sustainably using the methods mentioned above.
Conclusion
Increasing Lazada followers is a long-term process that requires perseverance and investment of time and effort. However, the benefits it brings are completely worth it. By applying the methods mentioned above, you can effectively increase your follower count, build a credible brand, reach more potential customers, and boost sales. Remember that good product and service quality are still the most important factors in attracting and retaining customers. Good luck!
