Increase Shopee Followers is one of the important factors that help increase the reputation and sales for your shop on this e-commerce platform. A high number of followers means you have a large base of potential customers, making it easy to reach and promote products. In this article, Genfamer will share 7 effective, safe, and sustainable ways to increase Shopee followers, helping you build a loyal customer community and boost revenue.
Create offers for followers
One of the most effective ways to attract new followers is to create exclusive offers for them. When users see the benefits of following a shop, they will be more motivated to click the “Follow” button. You can apply various forms of offers such as:
- Discount vouchers exclusively for followers.
- Free gifts with orders for followers.
- Free shipping for followers.
- Early notifications of promotions and flash sales for followers.
Make sure these offers are clearly announced on your shop’s homepage, in product descriptions, and in advertising campaigns.
Participate in Shopee’s promotion programs
Shopee frequently organizes major promotion programs that attract huge traffic. This is a great opportunity for you to increase Shopee followers. Actively participate in programs such as:
- Shopee Feed: Post engaging content, beautiful images, and attractive videos to increase interaction and attract followers.
- Shopee Live: Livestream to introduce products, interact directly with customers, and give vouchers to viewers.
- Promotions by industry, special events: Participate in these programs to reach a large number of potential customers.
- Use the “Shopee Coins” feature: Give Shopee Coins to users when they follow your shop.
Standardize your shop and products
A professional, eye-catching, and well-informed shop will make a good impression on customers and make them want to follow your shop for updates on new products. To standardize your shop, you need to pay attention to:
- Shop name: Easy to remember, related to the products you sell.
- Logo: Professional and attractive.
- Cover photo: Eye-catching, representing the shop’s brand.
- Shop description: A brief and concise introduction to the shop and its products.
- Product categories: Logically organized, easy to search.
- Product images: High-quality, clear, with multiple angles.
- Product description: Detailed, comprehensive information, highlighting the benefits.
- Review feedback: Provide attentive customer care and respond to reviews professionally.
Run on-platform and off-platform ads to increase Shopee followers
Advertising is an effective tool to help you reach your target customers and quickly increase Shopee followers. You can choose to run on-platform or off-platform ads, or a combination of both for optimal results.
On-platform advertising
Shopee provides on-platform advertising tools such as:
- Keyword Bidding: Helps your products appear high in search results.
- Discovery Ads: Helps your products appear in recommended sections on Shopee.
- Shop Ads: Helps increase visibility for your entire shop.
When running on-platform ads, remember to optimize images, titles, and product descriptions to attract customers to click and follow the shop.
Off-platform advertising
Besides on-platform ads, you can run off-platform ads on other platforms like Facebook, Instagram, Google, TikTok… to drive users to Shopee and increase your follower count. When running off-platform ads, pay attention to:
- Choosing the right platform for your target audience.
- Creating compelling and attractive ad content.
- Using suitable ad formats (images, videos, carousels…).
- Linking to your shop’s homepage or a specific product page on Shopee.
- Regularly monitoring and optimizing your ad campaigns.
Livestream regularly on Shopee
Livestreaming is becoming a new sales trend on Shopee and is a great opportunity for you to increase followers. When you livestream, you can:
- Introduce products directly and authentically.
- Answer customer questions.
- Interact directly with viewers.
- Organize minigames and give away vouchers to attract viewers and increase followers.
To livestream effectively, you need to prepare a script, space, lighting, and a good internet connection.
Create engaging minigames to increase Shopee followers
Minigames are a fun way to get users to interact with your shop and increase followers. You can organize simple minigames such as:
- Like, share, tag friends, and follow the shop to receive gifts.
- Predict results, lucky numbers.
- Share feelings about the product.
Make sure the minigame prizes are attractive and the rules are clear and transparent. When organizing a minigame, in addition to increasing followers, you will:
- Increase engagement on the shop’s page.
- Increase brand awareness for the shop.
- Obtain data on potential customers.
Increase Shopee followers by collaborating with other shops
Collaborating with other shops, especially those that share the same target audience but are not direct competitors, is an effective way to increase Shopee followers. You can:
- Cross-follow exchange: Follow your partner’s shop and ask them to follow you back.
- Jointly organize promotions and minigames.
- Promote each other’s products in posts and livestreams.
- Share potential customer lists.
However, choose reputable partners with a suitable number of followers to avoid negatively affecting your shop.
Conclusion
Increasing Shopee followers is a process that requires persistence and a reasonable strategy. By flexibly applying the 7 methods shared in this article, you can build a large, loyal follower community and effectively increase sales. Remember that product and service quality are still the most important factors for retaining customers and achieving sustainable growth on Shopee.
